Thursday, April 28, 2011
Baby It's You! Opens on Broadway
Baby It's You! ... but, according to the reviews, baby it shouldn't be! The newest jukebox musical to hit Broadway just proves why the genre is as mocked as it is. The show is uninspired and unoriginal, though the story it tells is actually quite remarkable -- which is why it should be more remarkably told. The musical is about Florence Greenberg, a New Jersey Housewife in the 1950s who decided one day to create a record label without any experience, connections or the support of men in a man heavy industry. The fact that she founded not one but two labels, Tiara and Scepter, and created the Shirelles -- an early girl group that paved the way for Barry Gordy to create the Supremes ten years later -- makes her story prime source material for a musical, but there has to have been a better way to do it.