Monday, January 9, 2012

New Musical Initiative From NBC

Smash, the upcoming NBC television series about the creation of a new Broadway musical, "is launching an initiative to implement theatre programs in 20 pilot schools across the U.S. this month," according to Adam Hetrick of The first round of schools will be in cities across the US, including Atlanta, Chicago, Boston, Cleveland, Nashville, Phoenix, Seattle and New York, with the official announcement of participating schools to come the weekend of January 13th during the Junior Theater Festival in Atlanta.

In a partnership with iTheatrics (which creates the Broadway JR musical series), the "Make a Musical" initiative aims to plant and nurture self-sustaining theatre programs in schools were there is limited-to-no arts programming.

The program supplies each school with the MTI Broadway JR Collection showkit (musicals like Annie, Into the Woods, Fiddler On the Roof and Once On This Island are part of the catalogue), as well as a professional arts advisor, who will guide teachers and students through the process of staging a musical. A technical theater stipend and master classes with iTheatrics team will also be part of the "Smash" sponsorship. Each program will result in public performances, with the intent that the program will continue the following year.

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